A Collaboration of Insight

Our Partners

A Sense for Citrus

The PMCitrus team hails from diverse business disciplines, yet our respective skills and experiences truly complement one another. The result is an efficient, disciplined staff with a passion for Florida citrus, armed with the ambition to help the industry flourish once again.

Our Founders

Brian Nisula

Brian Nisula has over 25 years of career experience founding, growing, and operating companies in the sectors of land development and construction. He is a Florida licensed General Contractor, Vice President of CUPS Co–op 1 and CUPS Co-op 2 Board of Directors, a Director of both the Dundee Citrus Growers Association and Winter Haven Citrus Growers Association and he holds a BS in Civil Engineering from Cornell University.

David Loeb

David Loeb has over 25 years of senior management, sales, and company ownership experience within the manufacturing and real estate sectors. He is a Director of CUPS Co–op 1 and CUPS Co-op 2 Boards, and he holds a BS in Business from the University of Hartford.